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Speaking on the video are representatives from New Delhi-based Jindal Steel & Power and Monnet Ispat & Energy, Mumbai-based Uttam Galva Steels, and Chennai-based Kamachi Sponge & Power Corp.

The people will vote in April and May to elect the 16th Lok Sabha, the lower house of the parliament, to represent India's 1.2 billion-strong population.

Hopes are high that the steel sector could see a post-election boost as the country plans to increase capacity to 300 million tpy by 2025, from a current level of around 80 million tpy.