Food and beverage: Price data for the cereal industry

Unlock the key to raw material cost management for cereal producers and retailers

Your solution to managing costs, mitigating the risks that come with fluctuating raw material prices and navigating volatile markets  

Negotiating contracts with ingredients and packaging suppliers can pose several challenges for breakfast cereal producers and retailers.

Are you a senior decision-maker in the cereal industry responsible for negotiating contracts, managing relationships with vendors and sourcing suppliers? If so, you may find yourself assessing supplier capabilities, raw materials costs for ingredients such as corn, barley and wheat as well as packaging costs. Additionally, you’re tasked with negotiating terms and pricing to align with your company’s objectives.

We have identified two key challenges often faced by procurement or purchasing teams within your sector: price negotiation and market competition.

How Fastmarkets can help you
Fastmarkets’ FMCG suite is designed to address common challenges faced by manufacturers and retailers in the procurement and management of raw materials.

Price negotiation

One of the primary challenges is negotiating favorable pricing with suppliers. In a time when inflation is high, there’s increasing pressure to keep costs low while maintaining quality to remain competitive in the market. However, analyzing cost models for cereal boxes is difficult as these have to account for different prices, like packaging and ingredients costs, both subject to high volatility.

Fastmarkets arms procurement teams with insights to help them anticipate and hedge against price risk, understand and anticipate changing costs, and better manage supplier relationships.

Market competition

Multiple retailers offer different brands and types of cereal, making this a highly competitive market.

Negotiating contracts that provide a competitive edge, such as exclusive deals or favorable terms, can be challenging when faced with pressure from competitors vying for similar agreements.

Fastmarkets’ rich industry data sets offer access to accurate and verified price data for packaging and ingredients used for cereal production, such as wheat and corn, providing you with the competitive edge you need.

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Learn more about the products and services that make up Fastmarkets’ FMCG suite:

Breaking news and market-reflective commodity prices, even when markets are at their most volatile.

Commodities covered: Paper packaging, recovered paper, corn, wheat, soy and veg oils

Analysis of the forces moving your markets and how they’ll play out over the next 1-2 years.

Commodities covered: Paper packaging, recovered paper, corn, wheat, soy and veg oils

5- and 15-year forecasts underpinned by deep industry expertise, macroeconomic analysis and 50 years of historical data.

Commodities covered: Paper packaging, corn, wheat, soy and veg oils

Learn more about the 5,500+ prices we assess
Recovered paper, cartonboard, corn, wheat and veg oils are some of the most popular prices with our subscribers from the FMCG sector. We assess the prices you see below and hundreds more prices on a daily or weekly basis depending on their liquidity. We also provide short-term price forecasts for many key raw materials, including pulp and aluminium. We continue to expand our coverage to help you keep up with the changing needs of the consumer. We’ve recently launched North African wheat prices and added them to our FMCG suite. 

Looking for a specific price? Search our database for one of our 5,500+ prices

Why Fastmarkets

FCMG manufacturers have long relied on Fastmarkets’ price data, news and analysis to inform their procurement strategies, achieve win-win outcomes in negotiations with suppliers and manage price risk. 

  • Fastmarkets has more than 100 years’ experience in analyzing and pricing commodity markets.
  • We hold benchmark prices in aluminium, pulp, recovered paper and many other key materials.
  • We’ve got more than 500 team members worldwide, with price reporters on the ground in key markets, as well as analysts and editorial teams who are researching and reporting on shifting market dynamics. 

Packaging procurement professionals’ perspectives on supply challenges, creative packaging options, buyer-supplier relationships and more

Latest FMCG supply chain news

Our team of commodity market experts and price reporters provide weekly prices and market analysis for the fast-moving consumer goods industry.

Despite a $30 per tonne price increase for containerboard exports from the US to Mexico this year, the domestic market for the product still has not shown any reaction in terms of demand and prices, sources told Fastmarkets during a visit to the country in the week beginning on May 13. The overall sentiment is […]

A big question mark for Brazilian containerboard market participants right now is the impact the Rio Grande do Sul floods will have on demand in the country. Although hard to estimate, especially amid reduced gross domestic product (GDP) forecasts, we still believe that the floods will have a somewhat limited impact on the demand for […]

A survey of consumers in the UK and Germany shows that the majority of shoppers are happy to purchase a variety of home and personal care products in cartons made from paperboard, including laundry detergent, fabric softener, and hand soap. According to research commissioned by Elopak and conducted by Absolute Research, 65% of respondents said […]

Soybean front-month July futures on the Chicago Mercantile Exchange (CME) rebounded on Friday May 10 with support from soybean oil and despite estimates of ample offer and ending stocks for the 2024/25 crop in the latest World Agricultural Supply and Demand Estimates (WASDE) report.

Prices for locally produced containerboard moved north again in April in the Gulf Cooperation Council (GCC) countries as manufacturers pushed for price hikes for the month or the second quarter. Contacts on the supply side motivated these moves with higher costs for raw materials and logistics, price increases in other regions such as Europe and […]

The Mexican government’s decree, which updated and, in some cases, introduced new import tariffs ranging from 15% to 35% on 21 packaging and paper products, went into effect on Tuesday April 23. According to the decree, the measure, which is valid for all countries, is set to last two years from April 23, therefore, until […]

Argentina is on track to regain its position as the largest soy meal exporter in 2023-2024, with its soybean crop  – which has nearly doubled in size – starting to be harvested, but the country faces increasing competition from Brazil and the US for global market share, Fastmarkets understands.

This marks the fifth consecutive month of declining inventories as exports soared by 28.6% to 1.32 million tonnes in March

Vietnam is poised for a significant uplift in corn imports for the 2024-25 marketing year, driven by the resurging demand within its aquaculture and livestock sectors

Fastmarkets combines the commodity intelligence of these familiar names:

Metal Bulletin • American Metal Market • Scrap Price Bulletin • Industrial Minerals • RISI • FOEX • The Jacobsen • Agricensus • Palm Oil Analytics • Random Lengths • FastMarkets and more

Talk to us

Whether you’re interested in learning how to become a customer from our sales teams or looking to get in touch with one of our reporters, we’re here for you.

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Navigate uncertainty and make business decisions with confidence using our battery raw materials price data, forecasts and critical intelligence.

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